Product

SaaS Product Marketing

SaaS Product Marketing: Proven Strategies, Science, Feedback, Launch Success & Future Trends

Software as a Service (SaaS) product marketing has grown significantly in the past decade, as companies recognise and embrace the shift to cloud-based software solutions. As a result, businesses need to create an effective strategy to launch, promote, and market their SaaS products. This article covers proven strategies, science, and

The Ultimate Guide to A/B Testing: Maximize Your Conversion

The Ultimate Guide to A/B Testing: Maximize Your Conversion

A/B testing is a powerful tool for optimizing conversion rates on websites, apps, and other digital products. It is a method of comparing two versions of a product or page to determine which one performs better when it comes to visitor engagement and conversion. With A/B testing, businesses

How to become a product manager

How to Become a Product Manager: A Step by Step Guide

LinkedIn ranks Product Manager as one of the fastest growing jobs with a 30% year-on-year growth just in the US alone. In India, the demand for product managers is even higher especially with the growth in product based companies. If you are thinking about a career in product management, you

NextLeap is an ed-tech startup voted as one of the Top 100 Edtech Startups in South Asia with a mission to help early career professionals to transition into roles in product management, UX design and software engineering in product companies. Our industry-relevant curriculum is taught by top tech instructors and mentors, and our students have gone on to work at leading tech companies like Flipkart, Swiggy, PhonePe, Ola, Meesho and many more. With job placement opportunities at 150+ top tech partner companies, we have placed 300+ students in 2022 itself with an average salary of 10+ LPA.